View TV a managed producer of FAST and Broadcast channels has released its in-house private cloud playout and media workflow to self-service customers as the latest release of its Cloudie TV product.View TV has always believed “TV should look like…
Author: FAST Broadcaster Editor
Dedicated to the the FAST industry roll out, watch what happens next.
Traditional Broadcasters need and want to adopt Streaming, but how? View TV, an original streaming company with two decades of experience, has powered and experienced the success of streaming media and the transformation of audiences’ media consumption from traditional broadcast…
Think for a moment: How many streaming services are you subscribed to? Netflix, Hulu, HBO Max, Amazon Prime, Disney+, Paramount+, Apple TV … the list seemingly goes on and on with more streaming services entering the space every year. Initially,…
Free ad-supported streaming TV (FAST) services are growing rapidly. Today, hundreds of FAST channels exist, and a recent report from VIP+ found that the average large FAST studio took home $23.2 million in ad revenue by the end of the…
Free ad-supported streaming TV (FAST) is but one component of the expanding AVOD space. How audiences react to the increasing frequency of ads is another factor – one on which FAST channels have the upper hand, new LG Ads data…
Walt Disney edged past Netflix with a total of 221 million streaming subscribers at the end of the most recent quarter and announced it will launch a Disney+ option with advertising this December. In the just-ended quarter, Disney+ added 14.4 million Disney+ customers, beating…
Peak TV programming, or the overabundance of original shows, films, and series that have landed on broadcast, cable, and streaming outlets in the past decade, may be on its way out, or at least slowing down. Companies are slashing budgets…
The taxonomy of streaming video services is expanding. Historically, the market was split between ad-supported services offering videos for people to watch on-demand, otherwise known as AVOD services such as YouTube, and subscription-based services offering videos for people to watch…
The free ad-supported streaming TV (FAST) sector has surged over recent months and a new report from LG Ads Solutions has shown that this increase shows not only shows no sign of stopping but also will present advertisers with a…
The TV segment has become an integral part of human life which covers the daily entertainment and information needs of consumers. According to Statista, the average time spent watching TV in 2021 by US adults was 3 hours and 17 minutes…
Sports are a key genre on FAST, accounting for 117 distinct channels as of July 2022. Yet while sports channels are numerous — as they are on cable — the reality of FAST is very different. Many major sports…
New York – May 30, 2022 – On the back of NAB 2022, View TV Group have announced that Newsmax, one of the top rated news networks in the US, has signed an agreement to be broadcast in the UK…
Press Release “Kapang announces 80/20 revenue share to BroadcastCDN customers" Kapang is Connected TV platform delivering more than 400 FAST & subscription channel services to viewers in the UK and USA using an internally developed private content distribution network (CDN),…
Press Release “Kapang announces 80/20 revenue share, releases its proprietary FAST & Connected TV technology to deliver sustainable content business models across all platforms and gifts shares to loyal broadcasters & new technology clients” Kapang is Connected TV platform delivering…
In its first year under the Warner Bros. Discovery umbrella, Discovery’s Shark Week is diving into the deep end with a host of new marketing partners. The American Red Cross, the MLB, MeUndies and Sugarfina have all signed on to participate…
Programmatic CTV Will Fuel a Race to $100 CPMs CTV advertising is gaining popularity among marketers. However, some are still on the fence as they have several questions, especially related to CPM. Here, Jason Fairchild, CEO, tvScientific, answers some of…
So many companies are making channels with some companies with more than 100 channels which are all unwatchable or uninteresting. FAST broadcasting has opened a few opportunities to launch channels with a few hours of content and assume that the…
The following is a list of the Top 10 points you need to cover to get your channel to be super successful: Point 1 - Content Selection Choose content that people want to watch, cheap content is a long term…
CNN+ will cease operations effective April 30, just a little more than one month after it first launched. CNN and Warner Bros. Discovery announced the move on Thursday (April 21). Along with the shuttering of the new streaming service, CNN…
Betting that they can’t compete with Netflix and hoping a diversified approach is more lucrative, A+E, Fox Corp. and AMC Networks are leaning into the cable bundle (and ad-supported streaming). THR ILLUSTRATION / ADOBE STOCK When the upfronts return to…