At the Next TV Summit on Tuesday, AC/DC’s “Thunderstruck” was the walk-on music for a panel debating the death of broadcast. A classic ’90s throwback tune was perhaps appropriate considering “1990 was the last time broadcast mattered,” quipped Next TV…
Category: FAST Industry News
Fast Industry News – Free Ad-funded Streaming Television has never been so popular with Netflix and Samsung Plus betting big on the industry.
Cloud Playout is the new buzz word in television but Private Cloud Playout is the solution that is bringing better results.
Tubi — the free and ad-supported streaming service owned by Fox — today announced that it’s fired up a “FIFA World Cup FAST Channel.” If the name wasn’t clear enough (despite being a mouthful), it basically means all World Cup, all…
Nielsen’s latest report from The Gauge, the media measurement company’s monthly total TV and streaming snapshot, revealed that streaming usage represented 35 percent of overall television consumption in the US in August, marking another record-high share for the format and…
The success of FAST channels proves that viewers still enjoy a ‘lean back’ viewing experience in the streaming age. That was one of the conclusions of an IBC2022 Conference session on FAST channels, titled Transitioning Linear and VOD and Introducing…
Nothing sits still for long, and after years of experimentation, fine-tuning and increased competition - not to mention plenty of speculation and denial - the prospect of ads on subscriptionplatforms is finally looking like a reality. While most companies are…
Smart TV Apps launched by Cloudie TV allows broadcasters and private networks to deliver a carrier-grade audience platform for ad-funded TV and subscription services. Cloudie TV Smart TV apps solution, combined with their Cloudie TV Nucleus IPTV Middleware offers a…
In the face of unprecedented competition, media companies must find ways toinnovate — but the cost of delivering content in an era of multiplying platformsis eating into their operations budget for trying new things. FAST channels represent a significant new…
Deep Bagchee, Chief Product Officer at ITV, will detail the broadcaster’s plans for innovative new streaming service ITVX during his IBC Conference session today With several leading global services recently discussing the possibility of ad-supported tiers alongside existing subscription offers,…
Red Bee Media, the media services provider, has announced the addition of Free Ad-Supported Streaming TV (FAST) services to its Red Bee Pulse product. Red Bee’s scalable OTT virtual channel and advanced ad insertion capabilities help organisations launch FAST services…
The NFL season hasn’t kicked off yet, but Fox Sports is about ready to do a touchdown dance about ad sales for the Super Bowl. Variety reported Wednesday that Fox has sold 95% of its ad inventory for Super Bowl LVII, scheduled…
Adsmovil’s free video streaming service is programmed to appeal to the diversity of the Hispanic community. In the latest move by companies to target the rapidly growing Hispanic streaming audiences, Adsmovil USA has launched a new free streaming service, Nuestra.TV…
In less than a decade, TV has gone from a sure thing—the de facto mass reach platform—to nuanced, complicated and in flux. You’ve probably heard many hot takes around the notion that “TV is dead!” But the reality is consumers…
BroadcastCDN part of the View TV Group has launched a Cable & Satellite broadcaster transformation package to take existing and traditional broadcasters into FAST markets at scale to generate sustainable revenues. Broadcast CDN carries the service from your origin premises,…
As the 2022 NFL Regular Season kicks off, Frequency, the top cloud-based video SaaS platform powering linear channels for content providers across the globe, and sports and entertainment omnichannel production company Bleav, launched Bleav’s free ad-supported streaming TV (FAST) channels. Frequency’s Studio platform…
FAST channels allow rights holders to effectively become broadcasters in their own right. Richard Middleton explores just how deep the effects of this emerging tech might be felt No one seems quite sure just when FAST channels first emerged, but…
Barclays’ Kannan Venkateshwar says as free ad-supported TV proliferates, even old content will compete with newer SVOD titles. Free ad-supported streaming television (FAST) services are all the rage as content providers and distributors look for any way to squeeze profits from…
Warning - IBC Press Release Barrage coming this week with more smoke and mirrors than a burning bathroom shop. So which Press Releases do you believe and how do you find your way through this fog of information, well we…
Free ad-supported streaming TV (FAST) services benefit from a lack of U.S. viewer access to free linear TV, partly because of a national amnesia about the presence of over-the-air broadcast. Tens of millions are already using FASTs, generating billions in…
New Report reveals that F.A.S.T. penetration has doubled since last year, as consumers turn to FAST channels for a lean-back, TV-like experience. Report recommends F.A.S.T. advertising as a complement to traditional TV and streaming advertising. Comcast Advertising released a new report entitled “Free…
The cord-cutting revolution is continuing to advance according to a survey from Future Today. The survey Future Today surveyed over 300 families regarding their linear TV and streaming habits. The resulting report is filled with interesting information, but it all…