Frequency Launches Bleav’s FAST Channels, Expands Distribution

As the 2022 NFL Regular Season kicks off, Frequency, the top cloud-based video SaaS platform powering linear channels for content providers across the globe, and sports and entertainment omnichannel production company Bleav, launched Bleav’s free ad-supported streaming TV (FAST) channels. 

Frequency’s Studio platform created Bleav’s two FAST channels for OTT distribution, Bleav and Bleav Football, which will initially feature Bleav’s famed 32 NFL team shows. Former players and media personalities host every show, breaking down game action, previewing upcoming matchups and talking through transactions. Hosts include names like Carl Banks and Bob Papa (New York Giants), Ahman Green and Mike Wahle (Green Bay Packers) and LeGarrette Blount and Christopher Price (New England Patriots).

“Sports fans today want a multitude of options for consuming content, and FAST is quickly becoming a preferred destination,” Bleav CEO Bron Heussenstamm said. “We are pleased to provide the Bleav community with a new way to access the content they crave without paying for another subscription. Given Frequency’s deep-rooted experience working in the sports and entertainment industry, it was a no-brainer to partner with them and to power our FAST initiatives.”

Bleav currently produces over 1,000 hours of original content each month across 500 shows, with millions of viewers and listeners tuning in via popular podcast, audio, video, streaming, digital and social media platforms. Its content covers the world of sports, entertainment and pop culture.

“In a short time, Bleav has distinguished itself as a leading content brand across sports and entertainment,” Frequency SVP, Business Development & Distribution Jon Cohen said. “It’s exciting to partner with Bleav and power their FAST initiatives. The Bleav team understands that FAST will be pivotal in supercharging their growth. We’re excited to help scale their distribution and future monetization.”

Frequency Studio’s platform delivers channels to over 250 million connected TVs worldwide, enabling companies to distribute content on platforms like The Roku Channel, Samsung TV Plus, Pluto TV, Tubi TV, among many others. Bleav’s distribution and monetization partners can now leverage Frequency Studio for all linear origination and monetization needs.

About Frequency (www.frequency.com)

Frequency is a Los Angeles-based software company that builds and operates Frequency Studio, a cloud-based video SaaS platform for the creation, distribution, and monetization of linear channels. Studio delivers channels to over 250 million connected TVs via the world’s leading Free Ad Supported TV (FAST) platforms.

Frequency is the fastest growing linear streaming platform in OTT. With hundreds of content providers in our network, Frequency creates innovative software that is defining the future of TV. We empower our customers to create content experiences that inspire, educate, and entertain audiences all over the world.

About Bleav (www.bleav.com)

Bleav (pronounced believe), the #1 content network for professionals, is a sports and entertainment omnichannel production company. Bleav specializes in producing premium, digital sports and pop culture content for all passionate fanbases. Their content can be heard, watched, and read across your favorite podcast, audio, video, streaming, digital and social media platforms. With 500 shows, 800 hosts with a combined 40M followers, 1000 hours of original content per month, and networks covering NFL, MLB, NBA, NCAAF, NCAAB, SEC, NHL, soccer, betting, pop culture and more, Bleav is the destination for creators and fans of sports, teams and topics. For more information about Bleav, please visit www.bleav.com or @BleavNetwork.

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FAST Broadcaster Editor

Delivering the best of FAST Industry Insights via my ghost writer followers making sure that content owners are looked after in the greedy world of FAST.

Dedicated to the the FAST industry roll out, watch what happens next.

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