Live Sports and FAST Channels are an amazing mix

Live Sports and FAST Channels are an amazing mix. An increasing number of broadcasters are making plays for sports rights, according to a new report from Ampere Analysis, levelling the playing field for both incumbents and streaming companies. But that…

Vizio Ads is smashing it with its video advertising business

Vizio Ads is smashing it in CTV. The Smart TV maker VIZIO has used its advertising services to help a leading video game company reach consumers who did not see its promotional campaign on traditional television, achieving a total incremental reach of nearly 22% for console owners. Like…

FAST Channel Revenues to exceed $17bn

FAST Channel Revenues across the Globe for TV series and movies are forecast to reach $17 billion across 138 countries in 2029. FAST Channel Earnings for Broadcasters This, according to the latest report from Digital TV Research, will be up from…

What is a FAST Channel?

What is a FAST Channel?

What is a FAST Channel? - What are the origins of Fast Channels, their significance in the UK advertising market, and why should advertisers explore this new advertising platform? Fast Channels, a revolutionary concept in advertising, have recently gained tremendous…

Streaming giants unite for lobbying clout

Streaming giants unite for lobbying clout. Netflix, Warner Bros. Discovery, Disney, and others have formed a new trade group to present a unified front against government regulation. Streaming companies have formed the Streaming Innovation Alliance (SIA), reported Axios. The new trade group should…

Ofcom to regulate FAST channels in UK?

Ofcom to regulate FAST channels in the UK? The UK government has unveiled plans to bring the content of online TV channels such as FAST services available via connected TVs under the remit of media regulator Ofcom for the first…

Recast sports streamer in administration

Recast sports streamer in administration. Sports streamer Recast hits the buffers after funding talks fail. The Edinburgh-based company, which counted Manchester City and Internazionale among its partners, has called in Interpath as administrators. Alistair McAlinden and Chris Pole of Interpath…

Future of FAST is Specialised

Future of FAST is Specialised

Future of FAST is Specialised. Free ad-supported streaming TV offers consumers an unlimited amount of content and channels. Moreover, it is all available at no cost and this entire model is underpinned by ads. You might ask "Isn't this just…

Start a TV Channel or create a TV station?

Start a TV Channel with View TV – If you have ever dreamed of starting your own TV channel, you might think that it is too expensive, complicated, or time-consuming. However, with the help of View TV and kapang, you can create,…

CTV App Stores Growing FAST Channels

CTV App Stores Growing FAST Channels. The growth of connected TV app stores is increasing the growth of free ad-supported streaming television (FAST) channels.  While the growth of CTV platform app stores will remain constant, the number of FAST channel…

FAST Channel Marketplace open for business

FAST Channel Marketplace is open for businesses to take Free ad-funded Streaming TV to the next level and enable traditional broadcasters to adopt CTV platform and OTT service delivery with little change to their existing business. View TV Marketplace: An…

PGA launches free FAST channel on Samsung TV Plus

PGA launches free FAST channel on Samsung TV Plus. The channel features highlights from the world's best players and tournaments and original programming from the PGA Tour. The PGA TOUR and Samsung Electronics, Inc., announced on Wednesday a partnership that…

Gracenote launches FAST acceleration programme

Gracenote launches FAST acceleration programme. Unveiled at IBC in Amsterdam, it promises "better FAST content visibility, consumption and monetization." Gracenote, a unit of Nielsen known for providing entertainment metadata and content IDs, on Tuesday unveiled a new offering to help content companies…

Is TikTok the future of television?

Is TikTok the future of television? Streaming companies like Peacock are learning that Gen Z is perfectly happy watching movies and TV shows in small increments on a mobile phone screen. TikTok has been home to dance challenges, weird food creations,…

Next Wave of Streaming Platforms

Next Wave of Streaming Platforms

Next Wave of Streaming Platforms will have to do what to survive? Niche streaming platform players have and will continue to arrive on the scene. To survive, they will have to think big or the larger platforms could destroy them…

POP and Tiny Pop launch FAST Channels

POP and Tiny Pop launch FAST Channels. Narrative Entertainment says it will launch POP and Tiny Pop FAST channels on Samsung+ and Netgem. The FAST channels will go live on Wednesday 13 September and will replace the current POP Kids…

TCL launches a streaming service

TCL launches a streaming service

TCL launches a streaming service - The electronics brand TCL has launched a new online streaming service named TCLtv+. It allows its customers in North America access to a wide variety of complimentary entertainment programming. The service is dedicated to…

Connected TV Ad Spending has surged

Connected TV Ad Spending has surged. YouTube CTV spending jumped 31% last quarter, outpacing streamers. The news: Connected TV (CTV) ad spending on YouTube surged far ahead of #streaming competitors last quarter, according to analysis from Tinuiti. Among Tinuiti’s clients, YouTube CTV spending jumped 31% while streaming services…

Content is the King – FAST Operators demand better deal options.

Content is King, and FAST is annoying it; if you blinked your eyes, you might have missed it. Free ad-supported television (FAST) has transformed from an alternative platform enabling cord-cutters to watch linear television to a complementary platform operating alongside traditional TV. For the uninitiated, FAST…

Live Cloud Production

Live Cloud Production

Live Cloud Production is changing FAST and now provides a global delivery. Cloud technology is helping live sports in many ways, such as: Enabling more flexible and cost-effective production workflows that can scale up or down depending on the demand…

NBCU rolls out FAST channels on Roku

NBCU rolls out FAST channels on Roku as it is placing more of its content on FAST channels. NBCU announced the new FAST linear content from it's Global Distribution library is now available on The Roku Channel. Further channels will…

Rapid Rise of Esports Broadcasting

Rapid Rise of Esports Broadcasting

Rapid Rise of Esports Broadcasting as Esports has exploded from nichehobby to mainstream entertainment. It rivals traditional sports, evidenced by escalating media rights deals now reaching hundreds of millions annually. As the audience expands, digital streaming has become the dominant…

“Streaming Mergers” are inevitable say experts

"Streaming Mergers" are inevitable say experts with more likely. A tie-up trend is taking root in the streaming industry. Video on demand providers are scratching around for more subscribers and trying to secure their footing in a crowded market. This…

Disney’s ESPN Network is going direct-to-consumer

Disney’s ESPN network is going direct-to-consumer, and CEO Bob Iger reaffirmed Wednesday that it’s “not a matter of if, but when,” as the company explores various potential strategic partners. Disney and ESPN made headlines earlier this week when it inked…

Busting FAST Channels Myth

Busting FAST Channels Myth

Busting FAST Channels Myth as there is, it seems, an oddly mistaken assumption that the key to wealth and riches is to "stand up a FAST channel". To grab some previously ungrabbed library content and then wait for the dozens…

Streaming Services surpass cable as America’s most-watched

Streaming Services surpass cable as America's most-watched. They now command a more significant share of viewers than cable, data published by Nielsen show. That means apps like Netflix and other streaming platforms capture 38% of all television viewing, compared with 31% for traditional cable, the data show. In…

Pluto TV launches Australia

Pluto TV launches Australia

Pluto TV launches Australia - Pluto TV, Paramount’s free streaming television service, is to launch in Australia from the end of August. Comprising more than 50 free ad-supported TV (FAST) channels, Pluto TV will be sold as a dedicated branded area within Paramount…

ZEASN buys Foxxum and rlaxx TV

ZEASN buys Foxxum and rlaxx TV

ZEASN buys Foxxum and rlaxx TV for an undisclosed fee. As a result, this positions itself as a leading provider of CTV operating systems (OS) and AVOD/FAST products in the market. Furthermore, the combined companies have an installed base of…

Amazon enforce developer policy from September 1st

Amazon enforce developer policy starting September 1st 2023 - Amazon will soon require international app developers who offer ad-supported streaming video services available to Fire TV users to opt into their in-house ad publishing service or, where unavailable, offer up…

FAST Channel Expert – Jamie Branson

The landscape of television entertainment has undergone a profound transformation with the surge in cord-cutting and the rise of streaming services. In this era of change, Jamie Branson, a renowned FAST (Free Ad-supported Streaming TV) & FAST Channel business model…

Live sports streaming and amazing fan engagement

Live Sports Streaming and amazing fan engagement. How FAST Monetization Can Benefit Fans and Teams.Live sports are one of the most popular and lucrative forms of entertainment in the world, attracting millions of viewers and generating billions of dollars in…

Virgin Media O2 launches suite of FAST channels

Virgin Media O2 launches suite of FAST channels- Virgin Media O2 has partnered with A+E Networks EMEA, All3Media International, Banijay Rights, Blue Ant Media, Extreme International, Fremantle, Little Dot Studios and Tastemade to produce a selection of FAST channels. They’ll…

Netflix touts AI jobs at $900k amid Hollywood strikes

Netflix touts AI jobs at $900k amid Hollywood strikes, triggering an angry response from striking Hollywood actors and writers after posting a job advert for an artificial intelligence (AI) expert. The new position would join its Machine Learning Platform team,…

FAST Men: The Evolution Of TV Ad Buying

FAST Men: The Evolution Of TV Ad Buying, past and present. New York City, 1996 In a dimly lit room, thick with cigarette smoke, TV ad buyers leaned back in leather chairs, a tumbler of bourbon in one hand and…

OTT is the Rising Star for Cable TV and Local Sports Leagues

OTT is the rising star for Cable Television Companies and Local Sports Leagues. The broadcasting domain is being transformed by over-the-top technologies, and the sports broadcast doesn’t stand aside. OTT video streaming technologies have influenced traditional sportscasts and viewing experiences.…

Fubo challenges FCC streaming reclassification proposal

Fubo challenges FCC proposal for streaming services reclassification under MVPD term as executives from Fubo met with Federal Communications Commission (FCC) officials. The sports-centric streaming service expressed concern over a proposal to reclassify streaming cable TV replacements. This is due…

Sky Subscribers To Get Lionsgate+ For Free

Sky Subscribers To Get Lionsgate+ For Free as Sky announced a new partnership with Lionsgate+, the international premium streaming service from STARZ. This will give subscribers more stuff to watch, at no extra cost. This collaboration is set to provide…

FAST is DEAD & tech killed it

FAST is DEAD & tech killed it

FAST is Dead and technology companies killed it... TV was great as it was it just needed some efficiencies. FAST: The Future of Television or the End of Content Creation? FAST, which stands for Free Ad-Supported Television, is a streaming…

TCL taps Amagi to deliver FAST in the US

TCL taps Amagi - TV Manufacturer TCL has tapped cloud-based SaaS technology for broadcast and connected TV provider Amagi to support its new streaming options for TCL TV users in the US. Amagi will help TCL accelerate the addition of…

Big Streaming Wars welcome the strangest battle

Big Streaming Wars in all of Hollywood's earth scorched streaming wars welcome one of the strangest battles. Tune into TNT or Discovery Channel and chances are you might come upon an ad for a new streaming selection on Peacock or Netflix.…

TikTok’s New Music Streaming Platform Could Be Huge

TikTok’s New Music Streaming Platform generated excitement yesterday in the music industry. TikTok officially announced the launch of its new streaming music service, TikTok Music. With access to millions of songs and unique features not available on competitors like Spotify…

Cloud TV Playout and why is it the future

Cloud TV is a technology that enables the delivery of TV content and services over the Internet without the need for traditional set-top boxes or cable connections. It allows users to access various TV channels, programs, and applications on different…

Sports Streaming is a super shift in television.

Sports Streaming is a super shift in television. A jewel thief, the joke goes, once asked a New Yorker where he could locate New York's most precious diamond."It's the one in the Yankees Stadium," said the New Yorker. The joke may be apocryphal, but there's…

ShowHeroes CTV Innovation Team Launches Custom Animations

ShowHeroes CTV Innovation are a global leader in digital video content, tech, and advertising solutions. ShowHeroes CTV Innovation continues the extension of its creative services with the launch of Custom Animations for CTV.  This innovative and highly customisable format is…

LinkedIn to test video ads for streaming services

LinkedIn to test video ads on streaming services, specifically targeting LinkedIn's 930 million subscribers. Microsoft Corp-owned (MSFT.O) LinkedIn said on Thursday it was working on a video advertising product that would allow marketers to target users of the professional networking site while…

EDGIO COLLABORATES WITH CANADIAN HOCKEY LEAGUE

Edgio collaborates with the Canadian Hockey League (CHL) to provide an integrated platform for the delivery of live and on-demand hockey games broadcasts across Canada. Edgio’s Uplynk solution for streaming video enables CHL to manage and organise live and on-demand…

The Washington Post launches FAST channel

The Washington Post has become one of a handful of newspaper brands to launch a FAST channel and is already benefitting from people “spending a lot of time with our journalism” as a result. FAST (free ad-supported streaming television) services have grown in…

FreeWheel turns up Viewer Experience Lab

Freewheel unit on Wednesday unveiled a new effort to turn up the TV ad viewing experience, announcing the launch of The Viewer Experience Lab in partnership with MediaScience. FreeWheel will utilize the new lab both to conduct research into how…

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