Rathergood TV set to release six premium FAST linear services that replicate cable channels.
RATHERGOOD TV, a company that delivers global linear channels, content production, and content agency services across the Broadcast TV, OTT, and CTV platforms, has announced the launch of six new FAST Channels in a cable TV format.
FAST, or Free Ad-Supported Television, is a streaming service that offers linear, passive and ad-supported programming that appeals to a large and diverse audience.
The six new FAST Channels are:
- RATHERGOOD LOL: A comedy channel that features hilarious sketches, parodies, animations, and viral videos from the RATHERGOOD team and other creators.
- RATHERGOOD Radio: A music channel that plays the best hits from the 80s, 90s, 00s, and today, as well as live radio shows and interviews with artists and celebrities.
- RATHERGOOD 90s: A nostalgia channel that showcases the best of the 90s culture, from music and movies to fashion and trends.
- RATHERGOOD 00s: A nostalgia channel that showcases the best of the 00s culture, from music and movies to fashion and trends.
- RATHERGOOD Dance: A dance channel that plays the hottest dance tracks from various genres and eras, as well as live DJ sets and dance shows.
- RATHERGOOD Movies: A movie channel that offers a curated selection of films from different genres and countries, from classics and cult favourites to indie gems and blockbusters.
The six new FAST Channels are available on Kapang , a device-independent CTV platform that offers traditional publishing simulcast streaming TV channels and creating FAST Channels. Kapang is available on various devices, such as Amazon Fire TV, Apple TV, Apple iOS, Android TV and more.
RATHERGOOD TV is powered by View TV , a CTV platform facilitator that provides end-to-end solutions for creating, broadcasting, distributing, and monetizing streaming video and linear FAST Channels. View TV also powers FAST Plus an innovative feature that gives access to real-time data and insights on FAST Channel performance, audience behaviour, and revenue streams.
RATHERGOOD TV’s founder and CEO said: “We are thrilled to launch our six new FAST Channels on Kapang. We believe that cable TV format is the best way to deliver our content to our viewers, as it provides a familiar and convenient experience that they can enjoy without paying a subscription fee. We also believe that Kapang is the best platform for our channels, as it offers us great flexibility and control over our ad delivery and revenue. We are looking forward to reaching millions of viewers across the globe with our unique and entertaining content.”
Kapang’s founder and CEO Jamie Branson said: “We are delighted to welcome RATHERGOOD TV to our platform. They are one of the most creative and innovative content producers in the industry, and we are proud to host their six new FAST Channels on Kapang. We believe that cable TV format is the future of streaming television, as it offers a variety of content that caters to different tastes and preferences. We also believe that View TV is the best partner for our platform, as it provides us with a robust and reliable infrastructure that supports our growth and expansion.”
View TV’s founder said: “We are excited to power RATHERGOOD TV’s six new FAST Channels on Kapang. They are one of the most successful and popular content providers in the market, and we are honoured to provide them with our end-to-end solutions for streaming television. We believe that cable TV format is the optimal way to monetize streaming video content, as it attracts more viewership and ad revenue. We also believe that Kapang is the optimal platform for streaming television, as it enables us to deliver our content to multiple devices and platforms with ease