FAST Platform Ecosystem – In the ever-evolving realm of television, the future is undeniably platform-driven, promising ubiquitous accessibility for viewers worldwide. Connected TV (CTV) stands at the forefront of this transformation, poised to revolutionize the way linear broadcasters, video content…
Reclaiming FAST Channel Revenues - The future of television is bright and brimming with potential, thanks to the innovative model of ad-funded streaming TV. This modern approach to broadcasting, known as Free Ad-Supported Television (FAST), is revolutionizing the industry by…
FAST Channels operate as a business model like any other business, but this should not be associated to be a content business model it is a broadcaster model. FAST Channels can only make money by being watched by audiences on…
LinkedIn, the business-networking site, said it is getting into the connected TV ad business, working with NBCUniversal on one of its new offerings. LinkedIn has been running in-stream video ads on its site and said the expansion into CTV will help business…
Digital advertising has gone through many transformations since the first online ad ran in 1994. Now, in 2024, we are on the cusp of the next major shift. Programmatic display has been the driving force behind digital ad campaigns since…
Launching FAST Channels can be challenging, but if you follow standard business practices it is profitable and certainly the future of Linear Broadcast Television and ad-funded on-demand video content watching. FAST is not a new genre or format of TV…
Why FAST Channels Need to Improve Their Content Quality. FAST (Free Ad-Supported TV) channels are streaming platforms that offer free access to linear and on-demand content, supported by ads. FAST channels have been growing in popularity in recent years, as…
Introducing Unified FAST Plus [UFP] from View TV – an integrated component of the View TV Cloud that revolutionizes the landscape for existing FAST Channels, content creators, distributors, and traditional television channels transitioning to Streaming TV and Connected TV [CTV]…
View TV Cloud Emerges as the Ultimate Solution for FAST Channels, Offering a Seamless Managed Integrated Solution Los Angeles 2nd January 2024 – View TV, a pioneer in television technology, proudly introduces View TV Cloud as the go-to solution for…
View TV Launches FAST Channel Connect Programme, Revolutionizing Fast Channel Distribution and Revenue Sharing Los Angeles 1st January 2024 – View TV, a leading innovator in the television industry, is proud to announce the launch of its groundbreaking FAST Channel…
Quality Over Quantity: The Shocking Truth about FAST Channels In the fast-paced world of streaming, the battle for audience attention is fierce. With an abundance of channels available on Free Ad-supported Streaming Television (FAST) platforms, some may argue that having…
Introduction to FAST and television understanding: In recent years, Free Ad-Supported Television (FAST) channels have emerged as a force to be reckoned with, reshaping the landscape of broadcasting. However, Unveiling the Myth: Why Treating FAST Channels as a Separate Genre…
View TV, a trailblazer in the streaming TV industry is proud to announce a groundbreaking development in its commitment to providing diverse and engaging content. Leveraging cutting-edge technology, View TV is set to integrate select YouTube channels into its streaming…
FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels are becoming more popular among cord-cutters and cord-nevers, who are looking for alternative and diverse content options. However, FAST channels…
Kapang, the leading CTV platform for FAST Channels and subscription package broadcasters, has announced that it has added Live Radio and Podcasts to its platform, creating a new and engaging way to enjoy audio content with video ads. Live Radio…
How View TV is Revolutionizing Free to Air Broadcasting with FAST and Streaming Technology Free to air (FTA) broadcasting is a type of television service that does not require any subscription or payment from the viewers, but relies on advertising…
View TV Revolutionizes Linear CTV Channel Creation with Groundbreaking SaaS Opex based FAST Channel Playout solution for entry-level broadcasters wanting to pay-as-you-grow. View TV, a pioneer in advanced broadcasting solutions, is proud to announce the release of its cutting-edge Software…
FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels appeal to viewers who want to watch streaming TV without paying any subscription fees, as long as they watch 10-12…
Bootstrapping a FAST Channel is a bad idea -FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels are becoming more popular among cord-cutters and cord-nevers, who are looking for…
FAST PLUS, Empowered by Kapang, Unveils Groundbreaking Revenue Model Propelling the Future of Television In a bold leap forward for the television industry, FAST PLUS, fronted by the dynamic Kapang, is proud to introduce a revolutionary revenue model that promises…
Kapang, has announced the adoption of interactive CTV advertising, a new feature that allows viewers to interact with ads on their connected TV devices. Interactive CTV advertising enables advertisers to create immersive and personalized experiences for their target audiences, while…
How do FAST Channels make money? A FAST Channel or FAST solution is constructed of four key solution parts :- CONTENT (Video) - TV Programmes, Films or Live Events AUDIENCE (Viewers) - The Viewers watching your content, if they do…
View TV Cloud from View TV has launched a one-stop television broadcaster cloud for free-to-air viewers and subscription viewers. View TV Cloud is a consolidated platform joining together all of the key areas within View TV, Broadcast Technology, CTV Ad Sales,…
Cost per mille (CPM) is a key metric in the world of video advertising, as it measures the cost of displaying an advertisement to 1,000 people. The goal of any video advertiser is to maximize CPM by reaching the largest…
Media Companies need to pay more attention to FAST, quickly. Free ad-supported streaming TV services will only become more attractive promotional channels as consumers minimize entertainment expenses amid inflationary pressures. Brands can no longer afford to allow FAST services to…
Fox says Super Bowl spots are going, going, almost gone - The NFL season hasn’t kicked off yet, but Fox Sports is about ready to do a touchdown dance about ad sales for the Super Bowl. Variety reported Wednesday that Fox has…
40% of TV Budgets Should Be Spent on FAST Connected TV. In less than a decade, TV has gone from a sure thing—the de facto mass reach platform—to nuanced, complicated and in flux. You’ve probably heard many hot takes around…
