Kapang adX has launched a widely needed video content and broadcast solution to empower broadcasters and content studios just as NAB 2024 is concluding. In the rapidly evolving world of digital streaming, Kapang is making a bold move that could…
The Future of Local TV is Streaming and reinventing FAST has made it possible - Local television has long been a cornerstone of community service, providing not only entertainment and information but also a sense of local identity and cohesion.…
TV Broadcasting in the cloud is all about the audience and advertisements
The landscape of television is undergoing a seismic shift with the advent of Free Ad-Supported Television (FAST). This model promises to democratize content distribution by providing free access to a wide array of programming, supported by advertising revenue. However, the…
The FAST Channel Ecosystem is unsustainable and has collapsed - In the rapidly evolving world of digital streaming, the Free Ad-Supported Television (FAST) channel ecosystem has been a game-changer, offering viewers a wealth of content at no cost. However, this…
In the rapidly evolving landscape of Free Ad-Supported Streaming TV (FAST) channels, Kapang has emerged as a significant player. However, recent insights reveal a concerning trend: more than half of the FAST channels on the platform lack four fundamental features…
The content industry has long been gasping for air, suffocating under the weight of third-party revenue shares that siphon the lifeblood from creators and broadcasters. However, a beacon of hope shines in the form of Kapang's Connected TV (CTV) FAST…
Kapang adX: Harnessing GPU-Powered AI for Dynamic Addressable Trading in a Cookieless Era In the rapidly evolving landscape of digital advertising, Kapang adX stands out as a pioneering force, leveraging GPU-powered AI to revolutionize the way advertisers, content, and audiences…
Radio Streaming - The future of Radio is one that has become a great success thanks to the popularity of Pod-Casting. Kapang: Revolutionizing Visual Radio with Video Advertising In the dynamic world of streaming, Kapang has emerged as a trailblazer,…
Content is King - In the dynamic realm of Free Ad-Supported Streaming TV (FAST) channels, a powerful narrative is taking hold: content is not just king—it's now demanding its rightful ransom. This bold declaration reflects a growing movement within the…
In the burgeoning world of Free Ad-Supported Streaming TV (FAST) channels, a pressing issue has emerged: the distribution of ad-generated revenue is heavily skewed, leaving premium content owners with less than 10% of every ad dollar https://www.prnewswire.com/news-releases/new-omdia-data-reveals-global-fast-channel-revenues-will-reach-12bn-in-2027-301729416.html. This imbalance poses…
Stop buying tech - FAST Channels is all about the content and the advertisers - FAST Channels and AVOD distributors are wrongfully signing up for technology services that are not adding value or creating sustainable revenues to their content channels…
Hollywood Plus - In the heart of Los Angeles, where dreams are larger than life and stars are born every day, a new chapter is unfolding. Welcome to HOLLYWOOD PLUS, the latest evolution in Tinseltown's storied legacy. This isn't just…
Ad Pods - Kapang adX has introduced 'Ad Pods', a third-party CTV Addressable Advertising Agency, marking a progressive step in the FAST Channel sector. This initiative features expert-managed FAST Channel Ad-fill, overseen by a proficient Ad Ops team that ensures…
Roll out the red carpet and grab your popcorn, because the entertainment industry just had a year, 2023, that could rival any blockbuster drama! movie✨ Hollywood's Rollercoaster Ride Streaming Live across the world It's been a wild ride in Tinseltown,…
The New Digital Gold Rush - The phenomenon known as the 'Great Resignation' is accelerating at full speed. Recent data from the U.S. Bureau of Labor Statistics reveals that a staggering 34.4 million Americans have voluntarily left their jobs. Sparked…
The Future of Live Broadcasting: Kapang adX and the Ad-Funded Business Model - The broadcasting industry is witnessing a significant shift with the advent of ad-funded business models, particularly in the realm of live event broadcasting and live sports. Kapang…
Kapang adX for Content - Bringing Premium Episodic TV Content, Box Office Movies and breaking PodCASTs to FAST whilst avoiding the YouTube distribution model. Revolution of Content Monetization: Kapang adX's Impact on Premium Content In the dynamic world of content…
The Revenue Challenge for FAST Channels - In the rapidly evolving landscape of digital streaming, Free Ad-Supported Streaming TV (FAST) channels and Advertising-Based Video On Demand (AVOD) services are facing a significant revenue challenge. The crux of the issue lies…
In the burgeoning era of Connected TV (CTV) advertising, a pressing question looms over content creators and linear TV broadcasters: How many intermediaries does it take to fill the advertising slots that fund our entertainment? The answer, unfortunately, is not…
The Future of Streaming Broadcast contains a lot less hops Reduce the number of media industry hops adfsafsaf Kapang adX CTV Ad-exchange launches with FAST Channel Platform
Magnite, the industry's largest, independent supply-side platform (SSP), is launching ClearLine to provide advertisers and agencies direct access to top-shelf video inventory without having to use a demand-side platform (DSP). ClearLine essentially allows advertisers to 'cut out' the DSP fee and helps them share…
in the dynamic world of digital broadcasting, staying ahead of the curve is not just an advantage; it's a necessity. View TV is leading this charge with its innovative adX product, a white-labeled solution designed to empower FAST channels and…
The headline 'Publishers Receive ZERO Percent in Programmatic Deals' seems too sensational to be true, and one might dismiss it as mere clickbait. But hold on, there's more to it. The two ISBA studies from 2019 and 2022 are well-known,…
FAST Platform Ecosystem – In the ever-evolving realm of television, the future is undeniably platform-driven, promising ubiquitous accessibility for viewers worldwide. Connected TV (CTV) stands at the forefront of this transformation, poised to revolutionize the way linear broadcasters, video content…
Revenue sharing is a common practice in various industries, including media and technology. However, while it can be a viable way to align interests and distribute earnings, it can also be costly for several reasons. Here's an article exploring why…
In the dynamic world of digital content distribution, two distinct paths have emerged for entities looking to capitalize on the burgeoning market: content distribution agencies and FAST (Free Ad-Supported Television) Channel broadcasters. While both avenues offer unique opportunities, they require…
Reclaiming FAST Channel Revenues - The future of television is bright and brimming with potential, thanks to the innovative model of ad-funded streaming TV. This modern approach to broadcasting, known as Free Ad-Supported Television (FAST), is revolutionizing the industry by…
FAST Channel Scenarios - When revenue is split among many third-party entities, the resulting distribution reduces the earnings for a content owner to an impractical level. Moreover, for content targeting a niche audience, hosting it on YouTube often proves to…
In five recent studies on supply chain transparency, trade associations within the industry have reported that merely 40 to 60 percent of an advertiser's dollar actually makes it to the publisher for ad displays. The remaining portion is consumed by…
The rise of Free Ad-Supported Television (FAST) channels has been a game-changer in the media landscape, offering content owners a new avenue to reach audiences without the hefty investment in technical infrastructure. However, this burgeoning sector has seen the emergence…
YouFAST - A FAST Channel Approach and Content Creator Solution announced by Kapang as the future of Streaming TV for Broadcasters, Content Creators, Film Studios, Live Event Broadcasters, Radio Stations, eSports, Live Sports and Video Podcasters. Kapang's YouFAST approach is…
FAST Channels operate as a business model like any other business, but this should not be associated to be a content business model it is a broadcaster model. FAST Channels can only make money by being watched by audiences on…
LinkedIn, the business-networking site, said it is getting into the connected TV ad business, working with NBCUniversal on one of its new offerings. LinkedIn has been running in-stream video ads on its site and said the expansion into CTV will help business…
We've recently overhauled several FAST Channel broadcasters, optimizing them for wider distribution. This revamp has given us valuable insights into audience engagement and ad-fill rates. A recurring challenge has been ad-fill, which is often compromised by programmatic trading that allows…
Television is Imploding - You've probably noticed the differences in just the past year or so if you watch a fair amount of TV. There's simply fewer great shows, more ads, higher fees, more subscription services, and more confusion as…
The future of CTV - In the ever-evolving realm of television, the future is undeniably platform-driven, promising ubiquitous accessibility for viewers worldwide. Connected TV (CTV) stands at the forefront of this transformation, poised to revolutionize the way linear broadcasters, video…
The future of VOD is Linear television is in the balance as channels Content Creator FAST Channel Operator Content Library Operator
In a landmark move signaling the ever-evolving landscape of media consumption, a US-based media investment company has finalized the acquisition of View TV and Kapang in a deal valued at over $75 million. This strategic maneuver not only underscores the…
Digital advertising has gone through many transformations since the first online ad ran in 1994. Now, in 2024, we are on the cusp of the next major shift. Programmatic display has been the driving force behind digital ad campaigns since…
Launching FAST Channels can be challenging, but if you follow standard business practices it is profitable and certainly the future of Linear Broadcast Television and ad-funded on-demand video content watching. FAST is not a new genre or format of TV…
Retail giant Walmart is in talks to acquire Vizio, which sells a popular line of value-priced smart TVs that include an ad-supported free streaming service, in a deal worth more than $2 billion, the Wall Street Journal reported. The deal, if completed, could make…
BBC teams up with rival broadcasters to launch Freely service in bid to take on Netflix. In TV's streaming wars The BBC has joined forces with rival broadcasters to launch new streaming service Freely. This is in a bid to…
Why FAST Channels Need to Improve Their Content Quality. FAST (Free Ad-Supported TV) channels are streaming platforms that offer free access to linear and on-demand content, supported by ads. FAST channels have been growing in popularity in recent years, as…
Rathergood TV Unveils Innovative Service for Content Creators wanting to monetise brands, content and video libraries. Los Angeles - 24th January 2024 – Rathergood Television, a trailblazing company at the forefront of the entertainment industry, is proud to announce the…
FAST Channels are not a different form of TV. Unveiling the Reality: FAST Channels are not a different for of TV just a Modern Twist on Timeless TV Introduction to FAST Channel delivery In the ever-evolving world of television, a…
The Unsustainable Dilemma: Discrepancies in CTV Advertising Revenue Distribution Threaten Free-to-Air Broadcast TV Channels Introduction to the situation The landscape of television advertising is undergoing a seismic shift as audiences increasingly migrate from traditional free-to-air broadcast channels to streaming platforms.…
Kapang FAST PLUS - Kapang has officially embraced FAST PLUS by View TV, a revolutionary solution designed for streaming TV broadcasters of various scales. With FAST PLUS, broadcasters can smoothly shift from cable and satellite TV to streaming TV, enjoying…
Back to the Future for Television - As we hurtle into the future, the landscape of television delivery is undergoing a seismic shift, bringing forth innovations that seem like a rendezvous with science fiction. At the forefront of this revolution…
The landscape of television delivery has been undergoing rapid transformations, with streaming platforms playing a pivotal role in shaping the future of how we consume content. One emerging model that has gained significant traction is Free Ad-Supported Streaming Television (FAST),…
FAST Channel CDN from View - View TV Cloud reduces the barrier to entry for FAST Channel operators with an entry level zero commitment broadcast-grade CDN option. Monday 8th January 2024 – View TV, a leading innovator in the streaming…
View TV introduces Unified FAST Plus (UFP), an integral part of the View TV Cloud, revolutionizing the landscape for Free Ad-funded Streaming Television (FAST) channels, content creators, distributors, and traditional television channels transitioning to Streaming TV and Connected TV (CTV)…
Introducing Unified FAST Plus [UFP] from View TV – an integrated component of the View TV Cloud that revolutionizes the landscape for existing FAST Channels, content creators, distributors, and traditional television channels transitioning to Streaming TV and Connected TV [CTV]…
View TV Cloud Emerges as the Ultimate Solution for FAST Channels, Offering a Seamless Managed Integrated Solution Los Angeles 2nd January 2024 – View TV, a pioneer in television technology, proudly introduces View TV Cloud as the go-to solution for…
View TV Launches FAST Channel Connect Programme, Revolutionizing Fast Channel Distribution and Revenue Sharing Los Angeles 1st January 2024 – View TV, a leading innovator in the television industry, is proud to announce the launch of its groundbreaking FAST Channel…
Quality Over Quantity: The Shocking Truth about FAST Channels In the fast-paced world of streaming, the battle for audience attention is fierce. With an abundance of channels available on Free Ad-supported Streaming Television (FAST) platforms, some may argue that having…
View TV, a leading innovator in the television broadcasting industry is proud to announce the next evolution of its FAST PLUS solution, designed to transform Free Ad-supported Streaming Television (FAST) channels and traditional television broadcasters. This groundbreaking enhancement aims to…
Kapang FAST Plus - Kapang, a leading innovator in the broadcasting industry, proudly announces the launch of Kapang FAST Plus, a revolutionary platform designed to empower traditional broadcasters in their seamless transition from Free-To-Air (FTA) services to Free-to-View Streaming services.…
Introduction to FAST and television understanding: In recent years, Free Ad-Supported Television (FAST) channels have emerged as a force to be reckoned with, reshaping the landscape of broadcasting. However, Unveiling the Myth: Why Treating FAST Channels as a Separate Genre…
View TV, a trailblazer in the streaming TV industry is proud to announce a groundbreaking development in its commitment to providing diverse and engaging content. Leveraging cutting-edge technology, View TV is set to integrate select YouTube channels into its streaming…
FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels are becoming more popular among cord-cutters and cord-nevers, who are looking for alternative and diverse content options. However, FAST channels…
Kapang, the leading CTV platform for FAST Channels and subscription package broadcasters, has announced that it has added Live Radio and Podcasts to its platform, creating a new and engaging way to enjoy audio content with video ads. Live Radio…
In the dynamic landscape of media and content distribution, the demand for efficient and speedy FAST channel playout and distribution models has never been greater. Kapang, a leading player in the industry, has taken a significant leap forward by partnering…
How View TV is Revolutionizing Free to Air Broadcasting with FAST and Streaming Technology Free to air (FTA) broadcasting is a type of television service that does not require any subscription or payment from the viewers, but relies on advertising…
View TV Revolutionizes Linear CTV Channel Creation with Groundbreaking SaaS Opex based FAST Channel Playout solution for entry-level broadcasters wanting to pay-as-you-grow. View TV, a pioneer in advanced broadcasting solutions, is proud to announce the release of its cutting-edge Software…
FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels appeal to viewers who want to watch streaming TV without paying any subscription fees, as long as they watch 10-12…
Bootstrapping a FAST Channel is a bad idea -FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels are becoming more popular among cord-cutters and cord-nevers, who are looking for…
FAST and Stupid - The Future of TV is Ad-funded Streaming Right? FAST or Free Ad-funded Streaming Television has has a high growth over the last few years. FAST (Free Ad-Supported TV) channels are linear channels that stream free content…
FAST CASH Guide from View TV for AVOD and FAST Channel Broadcasters - FAST (Free Ad-Supported TV) channels are linear channels that stream free content with ads, similar to traditional TV. FAST channels are becoming more popular among cord-cutters and…
FAST PLUS, Empowered by Kapang, Unveils Groundbreaking Revenue Model Propelling the Future of Television In a bold leap forward for the television industry, FAST PLUS, fronted by the dynamic Kapang, is proud to introduce a revolutionary revenue model that promises…
FAST Channels need leading playout services to engage audiences and advertisers but the channels are hesitant to reinvest in the transformation and outsourcing as a managed service. FAST Channel inadequate playout is killing the industry The television industry has undergone…
Kapang, a leading FAST CTV Platform, has announced that its new version of the Kapang TV platform will be available on the Apple Vision Pro App Store, the brand-new app store that will launch with Apple Vision Pro, the revolutionary…
Kapang, the leading provider of streaming solutions, has announced the launch of Kapang K2, a revolutionary platform that provides brand new apps across all Google, Apple and CTV platforms. Kapang K2 delivers a Cable Box solution for television and video…
Kapang, has announced the adoption of interactive CTV advertising, a new feature that allows viewers to interact with ads on their connected TV devices. Interactive CTV advertising enables advertisers to create immersive and personalized experiences for their target audiences, while…
FAST Channel Millionaires - No but Why - YouTube is the undisputed king of online video, with more than 2 billion monthly active users and over 500 hours of content uploaded every minute. YouTube is also a lucrative platform for…
Kapang K2 - The Ultimate Platform for Streaming Content. Kapang with View TV, the leading provider of streaming solutions, has announced the launch of Kapang K2, a complete platform rebuild that delivers AVOD, SVOD and FAST Channels to audiences worldwide.…
How YouTubers Can Adopt Building a FAST Channel - YouTube is the world's largest video platform, with over 2 billion monthly active users and over 500 hours of video uploaded every minute. YouTube is also a great source of income…
YouTubers adopting FAST - YouTubers are some of the most popular and influential content creators in the world, with millions of fans and subscribers who watch their videos on YouTube, the world's largest video platform. However, YouTube is not the…
Magic FAST Channel Revenues - Many FAST Channels Think That Revenues Are Earned Magically and In Fact They Need to Invest in the FAST Channel Brand, FAST Channel Marketing and Their Social Media to Drive Audiences Which in Turn Will…
View TV Studios and the Consumer Platform Kapang Will Provide the Much Needed Store Front for Independent Film Producers and Content Creators to Monetize Their Creations with View TV Studios Mentor Marketing and Film Financing Independent film producers and content…
Insert SCTE Markers with View TV Cloud and solve SCTE issues for FAST - View TV Cloud can Detect and Insert SCTE Markers into Mezzanine Feeds from Broadcasters Who Operate Older Playout Solutions That Do Not Directly Support SCTE Markers…
How Independent Film Production Companies Neglect to Add a Marketing Budget and How Kapang is Empowering Production Studios to Monetize Their Content Using FAST and AVOD Independent film production companies often face many challenges and risks when making and distributing…
View TV Play Plus - View TV, a global streaming service that offers live TV, FAST channels, and AVOD content, has announced the launch of View TV Play V2, a new and improved version of its cloud TV playout solution…
YouTube FAST Channels - View TV is Recruiting YouTube Channels to Feature in the Rathergood TV Network. View TV, a global streaming service that offers live TV, FAST channels, and AVOD content, has announced that it is recruiting YouTube channels…
FAST Streaming TV is not different from traditional broadcasting. Don't separate FAST Linear TV from traditional broadcasting, audiences and advertisers see no difference. It's only classified separately due to new players capitalizing on unregulated opportunities. But, this has allowed genius…
Youtube AllStars - View TV recruits on YouTube Allstars as a New Collection of FAST Streaming TV Channels. View TV, a global streaming broadcast company that offers live TV, FAST channels, and AVOD content, has announced that it has taken…
Kapang K2 Platform expands reach and channel line-up for global rollout using automated Geo Channel technology to deploy channels and support monetisation based on the viewer's global location. Kapang K2 has the following unique features for FAST channels and AVOD…
Live FAST Why FAST Channels Need to Look Like Legacy TV Channels to Succeed FAST channels, or free ad-supported streaming television, are a new and popular form of streaming content, that offer free linear and on-demand content to viewers, across…
FAST Food for FAST Channels is the latest advanced approach from View TV. FAST FOOD: The New Product for FAST Channels that Provides Sustainable Ad Revenues and Sponsorship Models FAST channels, or free ad-supported streaming television, are a growing trend…
Streaming Price Rises are changing the landscape Death. Taxes. All your streaming services getting a little more expensive all the time. These are the new certainties in life, it seems. In recent years, as the streaming TV and movie business…
FAST Channel Bootstraping or FAST Channel Venture Funding or Streaming TV VC Funding, which is the best way forward. Your effort, your time and your baseline overheads are the same for any size of FAST Channel Operator. Audiences have not…
FAST Channel Business Model thoughts for Streaming TV broadcasters, FAST Channel Content Creators and FAST Channel Content Distributors are simply described as being 100% ad-funded but with amazing additional FAST Channel sponsorships and product placements. Check out https://viewtvx.com the FAST…
Capitol Broadcasting’s WRAL-TV Joins Kapang Platform to Expand Its Revenue and International Reach Capitol Broadcasting Company (CBC), the owner and operator of WRAL-TV, the NBC affiliate for the Research Triangle area in North Carolina, has announced a new partnership with Kapang, a…
Watch TV for Free - Kapang is a connected TV platform owned and operated by View TV, which provides broadcasters and content owners with a simple and cost-effective way to launch and monetize their own FAST channels, or free ad-supported…
How do FAST Channels make money? A FAST Channel or FAST solution is constructed of four key solution parts :- CONTENT (Video) - TV Programmes, Films or Live Events AUDIENCE (Viewers) - The Viewers watching your content, if they do…
Streaming TV is the future of television, as more and more viewers are cutting the cord and switching to online video platforms. However, for major broadcasters such as CBS and HBO, who have invested heavily in over-the-air (OTA) broadcasting, transitioning…
Just in time for NAB New York, Kapang announces that it is including an amazing FAST Channel Playout within its broadcast package and you can distribute the channel without any restrictions. Just sign up for the VIew TV Cloud CDN…
FAST is not a different type of TV - There is not a TV Format and then a FAST TV format. Television channels have been funded by advertising breaks for decades, but FAST allows you to deliver more cost-effectively over…